WORLD CLASS, luxury DIGITAL DESIGN

Luxury digital design is the practice of creating intentional, refined digital experiences where every element is selected with purpose. It prioritizes clarity over excess, strategy over trend, and emotional resonance over noise.

welcome to

Curator is a boutique Calgary creative studio dedicated to helping visionary Canadian businesses show up online with confidence. We offer refined digital design and marketing strategy services that blend impeccable style and thoughtful substance to drive powerful, lasting results.

Curator is a boutique Calgary creative studio dedicated to helping visionary Canadian businesses show up online with confidence. We offer refined digital design and marketing strategy services that blend impeccable style and thoughtful substance to drive powerful, lasting results.

scroll to view our investment Guide

PRICING

Select creative services are offered across three distinct pricing tiers, each reflecting a different level of customization, exclusivity, and intellectual property ownership.

a brief note on

CUSTOM, EXCLUSIVE

Custom, exclusive engagements with Curator are commissioned as singular, original works that are conceived, authored, and refined expressly for one client. Each asset is developed from first principles, without reuse, replication, or adaptation for any other purpose or audience. This tier represents the highest level of creative authorship and ownership within Curator’s practice.

Upon final approval and project close, full legal transfer of all intellectual property and associated copyrights is executed in accordance with Canadian law. The client receives unrestricted, exclusive use of all commissioned assets, with no limitations on duration, medium, or application. Assets created under this tier are permanently retired from Curator’s commercial use and will never be resold, repurposed, or incorporated into future works.

Pricing reflects the permanence, exclusivity, and legal ownership conveyed. Final ownership and transfer documentation is provided at completion.

Where third-party tools, imagery, or licensed materials are incorporated, those assets remain subject to their own licensing agreements; ownership and transferability are determined by the originating rights holder and may not be transferable.

Next >

Upon final approval and project close, full legal transfer of all intellectual property and associated copyrights is executed in accordance with Canadian law. The client receives unrestricted, exclusive use of all commissioned assets, with no limitations on duration, medium, or application. Assets created under this tier are permanently retired from Curator’s commercial use and will never be resold, repurposed, or incorporated into future works.

Pricing reflects the permanence, exclusivity, and legal ownership conveyed. Final ownership and transfer documentation is provided at completion.

Where third-party tools, imagery, or licensed materials are incorporated, those assets remain subject to their own licensing agreements; ownership and transferability are determined by the originating rights holder and may not be transferable.

Next >

< Prev

Curator’s commercial use and will never be resold, repurposed, or incorporated into future works.

Pricing reflects the permanence, exclusivity, and legal ownership conveyed. Final ownership and transfer documentation is provided at completion.

Where third-party tools, imagery, or licensed materials are incorporated, those assets remain subject to their own licensing agreements; ownership and transferability are determined by the originating rights holder and may not be transferable.

Next >

< Prev

imagery, or licensed materials are incorporated, those assets remain subject to their own licensing agreements; ownership and transferability are determined by the originating rights holder and may not be transferable.

< Prev

CUSTOM, NON-EXCLUSIVE

CUSTOM,
NON-EXCLUSIVE

Custom, non-exclusive engagements deliver original work developed specifically for the client, while maintaining a shared creative economy. Each asset is custom-designed in response to the client’s objectives, audience, and strategic context, but intellectual property and copyright remain with Curator.

Clients are granted a non-exclusive commercial use licence, allowing the work to be used for defined business purposes as outlined in the contract. This licence provides flexibility and professional application without conferring ownership. Curator retains the right to adapt, evolve, or recontextualize elements of the work for future commercial or creative use.

This tier offers clients a more accessible investment point, balancing originality with practical usage rights. A formal Commercial Use Licence is included as part of the engagement agreement.

As with all tiers, third-party tools, assets, or other licensed materials are governed by their respective licensing terms, which may limit ownership, modification, or transfer.

Next >

exclusive commercial use licence, allowing the work to be used for defined business purposes as outlined in the contract. This licence provides flexibility and professional application without conferring ownership. Curator retains the right to adapt, evolve, or recontextualize elements of the work for future commercial or creative use.

This tier offers clients a more accessible investment point, balancing originality with practical usage rights. A formal Commercial Use Licence is included as part of the engagement agreement.

As with all tiers, third-party tools, assets, or other licensed materials are governed by their respective licensing terms, which may limit ownership, modification, or transfer.

Next >

< Prev

This tier offers clients a more accessible investment point, balancing originality with practical usage rights. A formal Commercial Use Licence is included as part of the engagement agreement.

As with all tiers, third-party tools, assets, or other licensed materials are governed by their respective licensing terms, which may limit ownership, modification, or transfer.

Next >

< Prev

ownership, modification, or transfer.

< Prev

SEMI-CUSTOM, NON-EXCLUSIVE

SEMI-CUSTOM, NON-EXCLUSIVE

Curator's semi-custom, non-exclusive engagements are built through the considered adaptation of existing design frameworks drawn from Curator’s private collection, or, in select cases, from licensed third-party sources. These works are refined and modified to align with the client’s vision, content, and functional needs, while preserving the integrity of the original structure.

Intellectual property and copyright remain with Curator and/or the originating rights holder. Clients are granted a non-exclusive commercial use licence for assets owned by Curator, permitting use within defined parameters, without transfer of ownership. Curator may continue to adapt or evolve these templates for future applications.

This tier provides an efficient and cost-conscious option while maintaining Curator's quality and design standards. Commercial use terms are clearly defined within the contract. All third-party materials remain subject to their original licensing agreements, which govern ownership, usage, and transferability.

Next >

of the original structure.

Intellectual property and copyright remain with Curator and/or the originating rights holder. Clients are granted a non-exclusive commercial use licence for assets owned by Curator, permitting use within defined parameters, without transfer of ownership. Curator may continue to adapt or evolve these templates for future applications.

This tier provides an efficient and cost-conscious option while maintaining Curator's quality and design standards. Commercial use terms are clearly defined within the contract. All third-party materials remain subject to their original licensing agreements, which govern ownership, usage, and transferability.

Next >

< Prev

future applications.

This tier provides an efficient and cost-conscious option while maintaining Curator's quality and design standards. Commercial use terms are clearly defined within the contract. All third-party materials remain subject to their original licensing agreements, which govern ownership, usage, and transferability.

Next >

< Prev

transferability.

Next >

< Prev

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

PACKAGES

We offer a curated selection of web design and brand identity packages, thoughtfully crafted to meet a range of needs while maintaining a high standard of quality and customization. Each package is designed to provide a strategic, cohesive foundation, balancing efficiency with the flexibility to create work that feels distinctive, aligned, and built to last.

WEB DESIGN & BRAND IDENTITY

Not sure which package is right for you?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Do you have an existing high-impact brand that you are confident will remain relevant for the next 10 years?

Do you currently have a comprehensive brand strategy in place or have internal marketing resources?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Are you planning on pursuing a trademark for your new brand?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Are you planning on pursuing a trademark for your new brand?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Would you like your website to be fully custom-built and tailored specifically to your needs?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Would you like your website to be fully custom-built and tailored specifically to your needs?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Would you like your website to be fully custom-built and tailored specifically to your needs?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Would you like your website to be fully custom-built and tailored specifically to your needs?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Would you like your website to be fully custom-built and tailored specifically to your needs?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Is it important for your website to be entirely unique, with no elements reused in other projects?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Is it important for your website to be entirely unique, with no elements reused in other projects?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Is it important for your website to be entirely unique, with no elements reused in other projects?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Is it important for your website to be entirely unique, with no elements reused in other projects?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

Is it important for your website to be entirely unique, with no elements reused in other projects?

GET MATCHED WITH                                PACKAGE

the perfect

GET MATCHED WITH


PACKAGE

YOUR Perfect match

CUSTOM, EXCLUSIVE

SHOWIT WEB DESIGN

Our custom, exclusive Showit Web Design packages are designed for organizations with an established brand and marketing strategy who are ready for a fully bespoke digital experience. Each site is created from the ground up, with no templates or reused elements, resulting in a distinctive, high-performing website tailored entirely to your vision. Full intellectual property rights are included, giving you complete ownership and control of your design.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, NON-EXCLUSIVE

SHOWIT WEB DESIGN

Our custom Showit Web Design packages are designed for organizations with an established brand and marketing strategy seeking a fully tailored digital experience. Each site is created from the ground up to align with your brand’s specific needs. By allowing our studio to thoughtfully repurpose select design elements, you gain access to our full custom design process at a considered investment level, without compromising on quality or impact.

Client Application
pricing levels

YOUR Perfect match

SEMI-CUSTOM, NON-EXCLUSIVE

SHOWIT WEB DESIGN

Our semi-custom Showit Web Design packages are ideal for organizations with an established brand seeking a refined, efficient digital presence. Using one of our thoughtfully designed templates as a foundation, we tailor the site with your unique brand elements to create a polished, cohesive result. This approach offers a streamlined timeline and a more considered investment, while delivering a high-quality, elevated website experience.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, EXCLUSIVE

SHOWIT WEB DESIGN

+ ESSENTIAL BRAND IDENTITY

A bespoke website paired with our Essential Brand Identity package, ideal for brands with an established strategy. Every visual detail is crafted to forge a refined, cohesive, and elevated brand presence, ensuring consistency, distinction, and long-term impact across every touchpoint.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, EXCLUSIVE

+ CUSTOM, NON-EXCLUSIVE SHOWIT WEB DESIGN

A bespoke brand identity, developed for trademark readiness, paired with a custom Showit website tailored to your brand’s needs. This combination offers a refined, cohesive presence, with flexibility to allow for a more considered investment without compromising on quality or impact.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, EXCLUSIVE

+ SEMI-CUSTOM, NON-EXCLUSIVE SHOWIT WEB DESIGN

A bespoke brand identity, developed for trademark readiness, paired with a semi-custom Showit website built using a template. This approach offers an elevated presence with an efficient timeline and considered investment, without compromising on quality or impact.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, EXCLUSIVE

+ SEMI-CUSTOM, NON-EXCLUSIVE ESSENTIAL BRAND IDENTITY

A refined brand identity, thoughtfully developed using select stock elements, paired with a bespoke Showit website tailored exclusively to your brand. This combination offers an elevated digital presence, balancing an efficient brand with a custom, high-impact web experience.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, NON-EXCLUSIVE

+ SEMI-CUSTOM, NON-EXCLUSIVE ESSENTIAL BRAND IDENTITY

A refined brand identity, developed using select shared elements, paired with a custom Showit website tailored to your brand’s needs. This approach offers a cohesive, elevated presence while allowing for a more considered investment, without compromising on quality or impact.

Client Application
pricing levels

YOUR Perfect match

SEMI-CUSTOM, NON-EXCLUSIVE

+ SEMI-CUSTOM, NON-EXCLUSIVE WEB DESIGN

A refined brand identity, developed using select shared elements, paired with a semi-custom Showit website built on a thoughtfully designed template and tailored to your brand. This approach offers a high-impact presence with a more considered investment, and an efficient timeline.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, EXCLUSIVE

+ SHOWIT WEB DESIGN

A bespoke brand identity, developed for trademark readiness and grounded in a robust brand strategy, paired with a custom Showit website designed exclusively for your brand. This combination delivers an elevated presence, with every element crafted for distinction and long-term impact.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, EXCLUSIVE

+ CUSTOM, NON-EXCLUSIVE SHOWIT WEB DESIGN

A bespoke brand identity, developed for trademark readiness and grounded in a comprehensive brand strategy, paired with a custom Showit website tailored to your brand. This package delivers a refined, cohesive presence for a more considered investment without compromising quality or impact.

Client Application
pricing levels

YOUR Perfect match

CUSTOM, EXCLUSIVE

+ SEMI-CUSTOM, NON-EXCLUSIVE SHOWIT WEB DESIGN

A bespoke brand identity, developed for trademark readiness and grounded in a comprehensive brand strategy, paired with a semi-custom Showit website built on a refined template. This combination offers an elevated, high-impact presence with an efficient timeline and considered investment.

Client Application
pricing levels

YOUR Perfect match

SEMI-CUSTOM, NON-EXCLUSIVE

+ CUSTOM, EXCLUSIVE SHOWIT WEB DESIGN

A strategically developed brand identity created using select stock elements, paired with a fully bespoke Showit website designed exclusively for your brand. This combination delivers a cohesive, elevated presence, balancing an efficient brand with a custom, high-impact web experience.

Client Application
pricing levels

YOUR Perfect match

SEMI-CUSTOM, NON-EXCLUSIVE

+ CUSTOM, NON-EXCLUSIVE SHOWIT WEB DESIGN

A strategically developed brand identity created using select stock elements, paired with a custom Showit website tailored to your brand. This combination offers a cohesive, elevated, high-impact presence, with flexibility in the web design process for a more considered investment.

Client Application
pricing levels

YOUR Perfect match

SEMI-CUSTOM, NON-EXCLUSIVE

+ SEMI-CUSTOM, NON-EXCLUSIVE SHOWIT WEB DESIGN

A strategically developed brand identity using stock elements, supported by a comprehensive brand strategy, paired with a semi-custom Showit website built on a refined template. This combination offers an elevated, high-impact presence for a considered investment.

Client Application
pricing levels

SHOWIT WEB DESIGN

+ signature brand identity

Built for businesses ready to invest in a refined, high-impact presence. Combining Showit web design with our full brand strategy suite, these packages ensure a distinctive brand and high-performance website to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 10% Off

full ip transfer

No IP Transfer

No IP Transfer

Showit web design + Signature Brand Identity packages

More options >

< More options

More >

< More

Built for businesses ready to invest in a refined, high-impact presence. Combining Showit web design with our full brand strategy suite, these packages ensure a distinctive brand and high-performance website to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 5% Off

full ip transfer

No IP Transfer

No IP Transfer

Showit web design + Signature Brand Identity packages

More options >

< More options

More >

< More

SHOWIT WEB DESIGN

+ signature brand identity

Built for businesses ready to invest in a refined, high-impact presence. Combining Showit web design with our full brand strategy suite, these packages ensure a distinctive brand and high-performance website to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 2% Off

full ip transfer

No IP Transfer

No IP Transfer

Showit web design + Signature Brand Identity packages

More options >

< More options

More >

< More

SHOWIT WEB DESIGN

+ signature brand identity

Built for businesses ready to invest in a refined, high-impact presence. Combining Showit web design with our full brand strategy suite, these packages ensure a distinctive brand and high-performance website to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 10% Off

full ip transfer

No IP Transfer

No IP Transfer

Showit web design + Essential Brand Identity packages

More options >

< More options

More >

< More

SHOWIT WEB DESIGN

+ essential brand identity

Built for businesses ready to invest in a refined, high-impact presence. Combining Showit web design with our full brand strategy suite, these packages ensure a distinctive brand and high-performance website to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 5% Off

full ip transfer

No IP Transfer

No IP Transfer

Showit web design + Essential Brand Identity packages

More options >

< More options

More >

< More

SHOWIT WEB DESIGN

+ essential brand identity

Built for businesses ready to invest in a refined, high-impact presence. Combining Showit web design with our full brand strategy suite, these packages ensure a distinctive brand and high-performance website to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 2% Off

full ip transfer

No IP Transfer

No IP Transfer

Showit web design + Essential Brand Identity packages

More options >

< More options

More >

< More

SHOWIT WEB DESIGN

+ essential brand identity

Ideal for organizations with an existing high-impact brand and internal marketing strategy resources. Our Showit web design packages deliver a high-performance website built to convert and aligned with your brand, to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 10% Off

full ip transfer

No IP Transfer

No IP Transfer

More options >

< More options

More >

< More

Showit web design packages

SHOWIT WEB DESIGN

for existing brands

Ideal for organizations with an existing high-impact brand and internal marketing strategy resources. Our Showit web design packages deliver a high-performance website built to convert and aligned with your brand, to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: 5% Off

full ip transfer

No IP Transfer

No IP Transfer

More options >

< More options

More >

< More

Showit web design packages

SHOWIT WEB DESIGN

for existing brands

Ideal for organizations with an existing high-impact brand and internal marketing strategy resources. Our Showit web design packages deliver a high-performance website built to convert and aligned with your brand, to support long-term growth.

All packages include front-end web development and complementary legal policy pages. See below for more custom project benefits.

Package Discount: N/A

full ip transfer

No IP Transfer

No IP Transfer

Showit web design packages

More options >

< More options

More >

< More

SHOWIT WEB DESIGN

for existing brands

extend your brand impact

MARKETING COLLATERAL

Lead magnets, business cards, pricing and welcome guides, proposal templates, pitch decks, conference displays, annual reports, stationary, social media graphics, invitations, email marketing

and so much more

full ip transfer

No IP Transfer

No IP Transfer

extend your brand impact

copywriting

copy-
writing

Brand names, taglines, mottos, campaign slogans, focus keyphrases, metadata, website copy, blog post content, email marketing content, social media content, fundraising letters, landing pages

and so much more

full ip transfer

No IP Transfer

extend your brand impact

Digital strategy

Social media strategy, social media content planning, email marketing strategy, email marketing planning, content marketing strategy, search engine and AI optimization

and so much more

choose Any 5 services

choose Any 10 services

EVERY                     PROJECT INCLUDES

custom

Transparent Pricing

Strategic Marketing Analysis

Unlimited Design Revisions

Art Direction & Media Curation

Copy Editing

Bi-weekly Reports

Domain Configuration

Pre- & Post-Launch Testing

Launch Support

Maintenance Training

DISCOVERY GUIDES

Introducing

our celebrated

Thoughtfully designed to bring clarity, depth, and intention to your project.

Through a series of considered prompts and exercises, Curator's Discovery Guides help uncover your vision, refine your direction, and establish a strong strategic foundation, ensuring that every design decision is aligned, purposeful, and deeply reflective of your brand.

All Discovery Guides are thoughtfully included as part of every project, providing
a consistent and intentional foundation for our work together.

For clients within our custom, exclusive pricing range, we offer guided support throughout the process, working alongside you to refine your responses and deepen clarity. For all other projects, the guides are designed to be completed independently, offering a structured and intuitive experience that leads to clear, aligned insights.

Working with Curator Design & Marketing felt like a true partnership from start to finish.

The process was high-quality, iterative, and highly collaborative, with thoughtful responsiveness, and respectful guidance that led to better decisions and stronger end products. The final brand reflects my personality, goals, and vision perfectly and I was absolutely blown away when I saw the finished website. These assets gave me the confidence, clarity, and professional credibility I needed. Any business owner who wants their company represented in the best possible light would be making an excellent choice by working with Curator Design & Marketing.

The process was high-quality, iterative, and highly collaborative, with thoughtful responsiveness, and respectful guidance that led to better decisions and stronger end products. The final brand reflects my personality, goals, and vision perfectly and I was absolutely blown away when I saw the finished website. These assets gave me the confidence, clarity, and professional credibility I needed. Any business owner who wants their company represented in the best possible
light would be making an
excellent choice by working with Curator Design & Marketing.

- Luke -

The onboarding experience was magical.

Lauren created a playful space that invited me fully into my creativity, and I quickly learned that the unknown pieces were very welcome. Her communication and organization were exceptional, and I always felt supported throughout the process. The design process was like a beautiful waltz with a practiced partner — even though I stumbled along the way, Lauren expertly guided the dance and helped to create a beautiful website. I cried when I saw my homepage, logo, brand colours, and fonts for the first time. It was an amazing experience to have my story reflected back to me through Lauren’s eyes and talent. The final result feels fluid, playful, and like an extension of my invitation to explore.

Lauren created a playful space that invited me fully into my creativity, and I quickly learned that the unknown pieces were very welcome. Her communication and organization were exceptional, and I always felt supported throughout the process. The design process was like a beautiful waltz with a practiced partner — even though I stumbled along the way, Lauren expertly guided the dance and helped to create a beautiful website. I cried when I saw my homepage, logo, brand colours, and fonts for the first time. It was an amazing experience to have my story reflected back to me through Lauren’s eyes and talent. The final result feels fluid, playful, and like an extension of my invitation to explore.

- Lesley -

THE EXPERIENCE

The

EXPERIENCE

The Curator Experience is a thoughtful, guided design process created to help you move from early ideas to a clear, polished presence you are proud to share. Every step is designed to feel structured, collaborative, and purposeful. We listen closely, ask thoughtful questions, translate what we learn into strategic direction, and bring your project to life with refined, luxury design principles and intentional details.

01

We welcome you into a clear and supportive creative process.

Your experience begins with a thoughtful welcome that helps you feel grounded from the start. We outline what to expect, what we will need from you, and how the process will unfold, so you can move forward with clarity and confidence. This first step is designed to make the work feel calm, organized, and approachable. You will know where we are going, how we will communicate, and what role you will play as we begin shaping your brand, website, or broader client experience.

02

We help you uncover the heart of your business before we begin designing.

We take time to understand your business, your audience, your goals, and the vision behind your work. Through thoughtful questions, careful listening, and our Discovery Guides, we gather the details that make your brand distinct and meaningful. If your project does not include brand strategy or copywriting, our Discovery Guides help you clarify your voice, message, offers, audience, and priorities, so we can design from a place of insight, intention, and care.

03

We shape your ideas into a clear and purposeful direction.

Once we understand your goals, we develop a focused creative direction, including your positioning, messaging priorities, website structure, visual direction, and the larger experience you want your clients to have. For clients providing their own copy, our Craft Your Copy templates help you gather and organize your content before design begins. These resources provide a thoughtful structure, helping your message feel clear, complete, and easier to bring into the visual experience.

04

We bring your visual direction into a thoughtful creative concept.

Your strategy begins to take visual and verbal form through a clear creative concept. We explore the direction that best reflects your goals, your audience, and the feeling you want people to have when they encounter your brand. This step gives you something beautiful and meaningful to respond to. Rather than sorting through scattered ideas, you are guided toward a focused creative path that feels polished, purposeful, and true to your vision.

05

We create the brand, website, and collateral your business needs.

With the direction approved, we bring your project to life through refined design, structured feedback, and a cohesive sense of flow. Depending on your scope, this may include your brand identity, website, business cards, onboarding documents, proposal templates, lead magnets, CRM automations, or other marketing collateral. Every piece is created to feel consistent, elevated, and useful in the day-to-day life of your business, supporting how your clients move through your process.

06

We refine the work together through guided collaboration.

We walk you through the work with care, explaining the thinking behind key decisions and creating space for your perspective. Your feedback is welcomed and shaped through a clear process, so you feel involved without having to solve the any design challenges that you identify. This step strengthens the work, making it more personal and aligned. Together, we refine the details while keeping every decision rooted in strategy, clarity, and the audience you are trying to reach.

07

We prepare your project for a polished and confident launch.

As your brand, website, collateral, and client relationship management systems come together, we prepare everything for a smooth release. This may include final design polish, website testing, file preparation, launch guidance, training, or support with the materials you will use after the project is complete. This step helps you feel ready to share your work with confidence. You will have the pieces, direction, and practical next steps you need to move forward with clarity and pride.

08

We support you as your new brand experience begins to live in the world.

After launch, we help you carry your new brand, website, and supporting materials forward with confidence. This final step creates space for questions, refinements, handoff support, or guidance around how to use what we have created together. The afterglow is the moment where the work becomes part of your everyday business. You leave with a stronger presence, a clearer message, and a more polished experience to share with the people you are here to serve.

THE EXPERIENCE

01

We welcome you into a clear and supportive creative process.

Your experience begins with a thoughtful welcome that helps you feel grounded from the start. We outline what to expect, what we will need from you, and how the process will unfold, so you can move forward with clarity and confidence. This first step is designed to make the work feel calm, organized, and approachable. You will know where we are going, how we will communicate, and what role you will play as we begin shaping your brand, website, or broader client experience.

02

We help you uncover the heart of your business before we begin designing.

We take time to understand your business, your audience, your goals, and the vision behind your work. Through thoughtful questions, careful listening, and our Discovery Guides, we gather the details that make your brand distinct and meaningful. If your project does not include brand strategy or copywriting, our Discovery Guides help you clarify your voice, message, offers, audience, and priorities, so we can design from a place of insight, intention, and care.

03

We shape your ideas into a clear and purposeful direction.

Once we understand your goals, we develop a focused creative direction, including your positioning, messaging priorities, website structure, visual direction, and the larger experience you want your clients to have. For clients providing their own copy, our Craft Your Copy templates help you gather and organize your content before design begins. These resources provide a thoughtful structure, helping your message feel clear, complete, and easier to bring into the visual experience.

04

We bring your visual direction into a thoughtful creative concept.

Your strategy begins to take visual and verbal form through a clear creative concept. We explore the direction that best reflects your goals, your audience, and the feeling you want people to have when they encounter your brand. This step gives you something beautiful and meaningful to respond to. Rather than sorting through scattered ideas, you are guided toward a focused creative path that feels polished, purposeful, and true to your vision.

05

We create the brand, website, and collateral your business needs.

With the direction approved, we bring your project to life through refined design, structured feedback, and a cohesive sense of flow. Depending on your scope, this may include your brand identity, website, business cards, onboarding documents, proposal templates, lead magnets, CRM automations, or other marketing collateral. Every piece is created to feel consistent, elevated, and useful in the day-to-day life of your business, supporting how your clients move through your process.

06

We refine the work together through a guided collaboration.

We walk you through the work with care, explaining the thinking behind key decisions and creating space for your perspective. Your feedback is welcomed and shaped through a clear process, so you feel involved without having to solve the any design challenges that you identify. This step strengthens the work, making it more personal and aligned. Together, we refine the details while keeping every decision rooted in strategy, clarity, and the audience you are trying to reach.

07

We prepare your project for a polished and confident launch.

As your brand, website, collateral, and client relationship management systems come together, we prepare everything for a smooth release. This may include final design polish, website testing, file preparation, launch guidance, training, or support with the materials you will use after the project is complete. This step helps you feel ready to share your work with confidence. You will have the pieces, direction, and practical next steps you need to move forward with clarity and pride.

08

We support you as your new brand experience begins to live in the world.

After launch, we help you carry your new brand, website, and supporting materials forward with confidence. This final step creates space for questions, refinements, handoff support, or guidance around how to use what we have created together. The afterglow is the moment where the work becomes part of your everyday business. You leave with a stronger presence, a clearer message, and a more polished experience to share with the people you are here to serve.

Will you work with my existing brand or logo?

We would be happy to work with your existing brand assets, such as logos, typography, and graphics, as long as ownership or licensing rights can be confirmed. Depending on the complexity of your third-party contracts or if they include confidential information, an external law firm may be required to confirm whether your brand assets are cleared for Curator's use. Once cleared, you will need to provide editable Adobe Illustrator (.ai) files, or additional fees may apply to recreate or refine the assets. If ownership or licensing can’t be verified, Curator may recommend one of our brand identity packages to ensure your brand's creative assets meet our standards.

What is a typical timeline for a brand or website project?

Project timelines vary based on each client’s needs, readiness, and the scope of work involved. We have completed brand and website projects in as few as two weeks, while more comprehensive engagements have taken as long as six months. Whether you need a streamlined website build or a full brand, strategy, copywriting, imagery, and development process, we tailor each engagement to support the best possible outcome. This ensures every project receives the right level of time, strategy, and creative attention to meet our standards and your goals. Projects move most efficiently when clients provide timely, clear, and actionable feedback throughout each phase.

Will my company be able to maintain the website?

After launch, Curator provides the guidance and resources you need to confidently maintain your new website. You’ll receive a Website Maintenance Guide along with a personalized 90-minute pre-recorded tutorial to help you understand the platform and make basic updates. Most clients are able to manage smaller edits, such as updating copy, images, colours, and links, with a little time and practice, as well as adding new projects to the portfolio. Larger structural changes are best handled professionally to protect the design, functionality, and strategy of your site. For added support, Curator also offers website maintenance packages for assistance after launch.

Which web design platforms do you use?

Curator’s preferred website platform is Showit because it offers exceptional design flexibility, creative freedom, ease of use, and seamless WordPress integration. It allows us to create custom, professional websites with rich user experiences while reducing the need for costly custom coding. Clients often appreciate that Showit is intuitive to maintain, making it easier to update their websites over time without advanced technical expertise. We also design and develop websites for Squarespace, Wix, WordPress, and Shopify, depending on each client’s needs and goals, however our flat-rate page fee structure only applies to Showit web design projects.

Will my website be optimized for mobile devices?

Every Curator website is designed to deliver a polished, strategic experience across both desktop and mobile devices, particularly with Showit websites. Showit offers some of the best mobile optimization available because it gives our designers the flexibility to customize the mobile design separately. Rather than simply shrinking or rearranging the desktop design, we create a fully custom mobile version that considers how users actually browse, navigate, and take action on smaller screens. This allows us to carefully refine layouts, navigation, visual hierarchy, and calls to action so your website feels seamless, elevated, and easy to use on every device.

Will investing in a professional brand and website be worth it?

A strong brand and website are long-term marketing assets that help your business build trust, communicate value, and stand out in a competitive market. When your visual identity and online presence reflect the quality of your work, potential clients can more easily understand why your business is the right choice. A polished, strategic website can also reduce friction in the buying process by creating clarity and confidence before someone ever reaches out. For many businesses, investing in a competitive brand and website pays off through stronger inquiries, better alignment with ideal clients, and a more professional presence that provides lasting value.

Does Curator offer payment plans?

Curator offers payment plans to make our services more accessible and easier to plan for. Most projects require a non-refundable 25% deposit to reserve your place in our production calendar and officially begin the engagement. The remaining balance can typically be divided into three milestone payments, depending on the scope, timeline, and specific needs of the project. All payments must be completed before final assets are delivered, ensuring a clear and organized process from start to finish. In rare cases, custom payment schedules may be discussed before contract signing, but they must be approved in advance.

Why should I choose Curator for my brand or website project?

Curator is a Canadian design company based in Calgary, offering thoughtful, strategic brand identity and web design. Our process is highly collaborative, and we tailor the engagement to your goals, timeline, and level of support needed. One of our most meaningful differences is that we offer unlimited revisions, which is practically unheard of in the design industry and reflects our commitment to getting the work right. We combine refined creative direction with practical strategy, clear communication, and flexible project options, making Curator a strong fit for clients who want beautiful, intentional design without feeling rushed or boxed into a rigid process.